Target Audience/Music Video Questionnaire

How old are you? (Circle One)

13-18      19-25     26+

What is your gender? (Circle One)

Female     Male     Prefer Not to Say

Favourite music genre at the moment? (Circle One)

Rock    Indie     Pop     R ‘n’ B     Hip Hop    Country

Other (if so please specify below)

…………………………………………………..

What do you think makes a good music video for your favourite genre?

………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………

What makes you want to watch a music video? (Circle One)

If it includes your favourite artist     Word of Mouth       Advertisement    

How often do you watch music videos? (Circle One)

Daily    Weekly      Monthly     Never

How do you watch music videos? (You may circle more than one) 

Online (YouTube, Vevo, Artists Website etc)    TV (MTV, Kerrang)      

Social Media (Tumblr, Facebook, Twitter, Instagram)

What style of music video do you prefer? (circle one)

Narrative (a music video that tells a story)

Concept (music video based off of an idea/concept)

Performance (shots of the artist playing instruments/singing)

Hybrid (mixture of the above)